If it is a great car, but flops because it looks weird, that's a shame.

If it's a terribly-built car, with reliability issues, and a super difficult production cycle, that's a shame, but for a different reason: you'd think after the snafu over the Model X, where certain features (the X-wing doors) were a production nightmare and ballooned the cost and tanked the reliability, they wouldn't make the same mistake again. But if that is the case here, then they did make the same mistake, but even bigger and with worse consequences.

But ignoring all that, at least it's different, and I'm rooting for its success. If it fails, though, most likely Tesla will only have themselves to blame.