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Because the same day they released the video our CEO was messaging me saying we have to get on Google's new stuff because it's so much better than GPT-4.

I said I was skeptical of the demo but, like all developments in the field, will try it out once they release it.

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I have a daily call with my CEO and I'm counting down until he mentions Googles demo and asks why we're not using their AI technology. Then it will take an exorbitant amount of energy on my part to get him to understand how that demo was doctored.

This also seems like equally poor decision making. Wouldn't you want to at least try things out before you make a hard switch? Chasing hype is costly.

Welcome to IT.... no seriously, this is how a lot of executives behave in IT.

The important thing for Google is to be part of the short list right now before adoption crystalizes. Over the next year or two a large chunk of early (late?) adopters will firmly commit to one (or maybe two) vendors for their generative AI and those decisions will be sticky.

So now is the time to do whatever it takes to get into the conversation ... which Google successfully did I think.

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