I don't think driving a truck means that you're necessarily against EVs. The Rivian is proof that truck buyers do want EVs. Ultimately a truck has to provide utility. The Lightning just doesn't offer enough utility for the price.

I initially put down a deposit on the Lightning, but then the price got jacked up multiple times. And there were quality issues, and the towing range was terrible, and the charging network was subpar. It's not surprising that Ford is having to cut production.

That’s what I’m wondering. Are slow sales happening across the board? Or is it focused on segments where “traditional EV buyers” tend not to shop?

The F-150 Lightning was the same size