Yokum, I would recommend that you re-order the category headers in the top to make it more linear for the various stages of a startup: Incorporation and Founders to the left of Series A and Down Rounds, as examples. It would be helpful for me when I recommend your site to others (which I do constantly).

Also, I'd also recommend that you add something about "how to hire me/WSGR to incorporate/represent your company" in the FAQs or Contact Yokum sections. This is not obvious, and picking up the phone and calling a partner at Wilson is scary. Some semblence of the process and ballpark fees would be very helpful. As you say, an experienced attorney is no comparison to one of those online legal form mills - and people would be surprised to know how affordable quality advice actually is. Of course, if you're not interested in new business, I understand. :)