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Windows UI has gotten considerably worse for casual users who just want a web browser. There are so many ads and pop ups in the OS now.

I installed Ubuntu on my grandma's machine after she installed malware on her windows machine. I get less questions because it doesn't update with "features" constantly.

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You’re conflating UI and UX. People don’t care. There are ads on the internet, why aren’t there ads in the os?

99% of people can’t tell what an ad is. Is a trial software an ad? Is a shortcut on the start menu an ad?

People want a bmw, they don’t care that heated seats are now a subscription service. People use YouTube, they see ads as part of the entertainment.

For majority of people, they don’t know there’s better so they don’t care.

What are you talking about people do notice and care?! e.g. https://www.theverge.com/2023/9/7/23863258/bmw-cancel-heated...

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