Hey that's great. Let's convert it into another shitty 2.0 site where design matters more than content
If only the web were rendered more like a generic latex article. No rivers, proper kerning, ligatures, optimal paragraph width, and - in general - respect for the traditional art of typesetting. Instead, the web looks like a menagerie of cereal box art.
Compelling, tasteful, unique design is incredibly difficult. Some of this has to do with the tools we have available...
Things will probably just be re-arranged.