I'm skeptical that 6.9 M users opted-in to an off-by-default setting. That seems absurdly high for any opt-in feature that involves nebulous user value. I don't use 23andme, but I'd love it if someone had screenshots of this supposed "opt-in" before the data breach.
Also, how far does the sharing go? How far removed from a family member does a user have to be to see their info? Going from 14k to 6.9M seems like it must have been more than just immediate family, given the small family size common today.