So in this case they are basically writing off more value “for free”, because the loss is coming from a genuine loss in value of the asset, but since the asset is a car that may still provide the same amount of value back to Hertz and still last the same amount of time, it’s sort of a weird corner case where you could argue they haven’t really lost anything.
Of course that loss is offset by lower depreciation losses in the future, so it’s not like it’s coming out of nowhere.
But on a newer vehicle, it takes a lot of damage to get branded salvage.
Also makes sense for Hertz to do it in-house as they'll have a somewhat standardized fleet. Can "borrow" a rear bumper from a vehicle in for more serious heavier-duty front-end repair to get at least 1 back in the fleet.
Insurance companies still make you pay for everyone else's coverage.
ref: https://www.washingtonpost.com/business/2023/09/05/auto-insu...