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> Until customers care about performance/optimization

They do, Businesses and programmers are incapable of listening to them

Businesses and programmers listen to money. When they don’t, they go out of business.

Users primarily care about features first and speed second.

Users do care about speed. They complain about it all the time, you just have to listen to them. It's most of the "features" that users couldn't give a crap.

So why aren’t the users picking the software that’s faster instead of the ones with more features. Why does everyone use the “bloated” Gmail webui instead of some barebones desktop client that’s a few ms faster?

> So why aren’t the users picking the software that’s faster

This software exists? When all your alternatives are bloated enshittificated crap, what exactly can I as a user chose?

Lost sales due to intolerable slowness definitely occur.

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