For example, I live in a tropical country with hot summers and monsoons. Historically, dwellings here have had tall ceilings, narrow windows, little glass. Still, of late, builders have embraced larger windows with tinted glass, lower ceilings, commode style toilets instead of Orissa pan toilets, and other such stylistic choices.
I’m sure no one told them to adopt this style. They simply converged on this through some combination of their own exposure to Instagram and pricy designers showing them catalogs of what dwellings in other parts of the world look like.
This break from local rootedness to global interconnectedness is what the article is about.