I think it's a very positive thing that people invest this much time in nurturing staff; That said, there seems to be some companies whose sole purpose is to convert VC money in to full stomaches? I'm not knocking on Ridejoy specifically (I thought the whole community manager shebang a while back was very entertaining, and I like their idea) but there's a lot of posts on company eating on HN. Hackers and Gourmands?