I cannot imagine being upset over this instead of the fact that data brokers can sell all this info in the first place.
That being said, one of these is the culmination of tens of thousands of tiny consent violations made by hundreds or thousands of immoral, largely anonymous villians.
The other is one enormous and brazen violation of the constitution, made by a government organization which is funded by citizens to protect and serve them.
Both violations warrant the strictest repercussions.