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To be fair, Google Search is worse today because the web is worse today.

But to be ultra-fair, the web is worse today because of the perverse incentives created by Google Search and Google Ads.

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They could have prevented a lot if they stuck to penalizing when users received a different document than the googlebot got for indexing.

Who was a key player in ensuring the web is worse do you think?

If you had to pin it on a single actor, Google. Ads have corrupted the original vision of the web. When you offer a path for other actors to monetize the web, they will, and Google did that more than anybody.

Google has made so many "death of the web" moves over the past few years that it's hard for them not to be implicated in the current situation. If they've shat in their own pants, well that's too bad.

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