Wendy's says it has no plans to raise prices during the busiest times

Doesn’t matter, they’ve already lost my business that netted them upwards of $500-1000 per year. Yes, I order that much from them as I work from home and they are closest.

An example needs to be set for this, where anyone who floats the idea is driven out of business. Dynamic surge pricing in the food industry will actually destroy society.

instead there will be a reduction during slackest times.

Wendy’s said that its digital menu boards “could allow us to change the menu offerings at different times of day and offer discounts and value offers to our customers more easily, particularly in the slower times of day.”

it wont go in the front door so lets try the back alley.

Do they really think we're retarded? They said one thing, people didn't like it (been all over the news all morning long), so now they're saying something else.

tl;dr version: "We floated a trial balloon and people hate the idea of surge pricing. We're shelving it (for now)".