You can use buzzwords to try and distort reality but this is clearly a highly targeted military campaign where Hamas is sacrificing it's own civilians as human shields. That sucks and Hamas should surrender, but Israel should do what it needs to defeat Hamas.
Here's the thing - Israel is totally justified in utterly destroying Hamas and returning the hostages they hold. If Hamas wants to add their own civilians to the hostages they're holding, then the world should team up to destroy them, just like we did with ISIS, which like Hamas is a jihadist Islamic supremacist group. They don't get to rape and murder and then hide behind civilians to prevent people from stopping them from simply repeating this.