I think it's inevitable iPhone 16 prices will increase in EU starting later this year. Arguably similar to Valve's Steam Deck, iPhone prices are subsidized by the apps revenue. Apple is going to try preserve their profit margins one way or another.
I think it's inevitable iPhone 16 prices will increase in EU starting later this year. Arguably similar to Valve's Steam Deck, iPhone prices are subsidized by the apps revenue. Apple is going to try preserve their profit margins one way or another.
The problem is that there's no opt-out, no one can (even try to) offer (real) alternatives, and thus it's impossible to judge the App Store's value proposition on its actual merits, and in the end consumers cannot vote with their wallets, there's no realistic way from the status quo (of Apple simply extracting economic rent) to a competitive market of stores.
If people are prepared to pay more for an iPhone then Apple should have already increased prices, and if they are not then increasing prices will make less money.