But now, because I have access to the information, I check it several times a day to see if there's an update. Can't help myself. I keep wondering how far they've gotten. There's no practical benefit to me at all. And it's creating an expectation that wasn't there before, of something happening soon.
Hence the addition of the FB "feature" in question. It's not for your benefit, it's for Facebook's benefit by boosting your participation.