> but I think most Tesla owners love their cars despite them not living up to the hype.

Just last night, a friend was arguing that Tesla is a good investment (maybe it is, for now, I'm not going to judge) _because_ of its full-self-driving capabilities and all the tech going into that. I disagreed for a number of reasons, but the thing I highlighted at the end is that I've met a lot of people who like their Teslas, and not one of them made the decision because of FSD or even highlighted it as one of their top-10 favorite differentiating features. There's obviously a sampling bias at play in that survey, but I don't think if Tesla completely shut down the FSD efforts they'd have a dramatically different customer base; FSD is intended to impress a different crowd from the actual buyers and drivers.