Trucks don’t have a cool factor unless you already like trucks, normal cars - hell my decade old Prius C - handles “the dilapidated infrastructure of the modern city” with ease as well, and it can park easily as well! I’ve driven plenty of pickups (utes!), SUVs, vans, etc and honestly I find super squishy pickup suspension unpleasant, though in fairness that seems more a matter of US car design in general.
A small hatchback is better by pretty much every metric in my experience: you can carry loads of stuff - obviously not as much as a pickup could but I’ve needed that much haulage maybe once or twice times in the last five years - but it can also park easily, costs less to run, and can hold as many people as the majority of trucks.
I get that you like trucks, that’s really not a problem - it becomes a problem only if you’re going all in on BS like coal rolling and “masculine” driving - but you need to recognize that the overwhelming majority of the time a truck is not the right choice. As for SUVs as far as I can make out that’s just a combination of all the weaknesses of trucks and cars, with a side note pedestrian carnage.
In my observation and conversations with people, electric vehicles are associated with the brainiacs and luxury brands. There's a large portion of people that identify with the "blue collar" - they don't perceive EVs as aligning with their values. Some taglines from truck manufacturers: "Built Ford tough" "Guts. Glory. Ram." We might suspect that people buy these vehicles as a reflection of their male virtues.