We see the problems with large scale social media in every culture, and the issues are the same everywhere.
The question should be raised if humans can actually deal with large scale social media. Perhaps, just like gambling, it should be outright banned or strictly enforced to comply with heavy restrictions
When I see Youtube trying to bait me into clicking on videos with disturbing, egregious, disgusting or sexualized thumbnails even though they have nothing to do with the keywords I entered in the search box, I fully disagree. There are also algorithms at play in order to maximise social media site bottom lines.
Some social media do promote and amplify some forms of content, in spite of the user, because it's lucrative to do so for them, otherwise they would not do it.
If you browse the internet without an ad blocker, you'll see these ads on mainstream websites that are optimized for clicks the exact same way.