It's a community of millions of people, but which are seen by the millions is subject to the CCP's algorithm.

Just search for "Uighur genocide" and see how many negative Tiktoks you find.

Now go on any western social media platform, search for any contentious topic, and notice what's banned. It's not stuff that's harmful to the government (eg. Gaza/Israel topics) it's stuff that advertisers think is harmful (racism, unlabeled porn, etc.).

Also, restraining from banning a platform because some people can't be arsed to also post to IG reels or other platforms is their own fault as entrepreneurs.