EDIT: I love enterprise by the way, in case that is lost in the argument, but it seems to me like growth and enterprise are at odds with each other.
EDIT: I love enterprise by the way, in case that is lost in the argument, but it seems to me like growth and enterprise are at odds with each other.
You aren't expected to understand it, you are being asked to accept it as true without questioning.
If an idea can be clearly understood, say like "you need clouds to get rain" then you don't need an ideology to sustain the idea. But if you are selling "rain dances make rain", relying mere rational thinking to propel the idea into the mainstream isn't going get you very far.
The idea that competition is the holy grail of progress is a similar situation. Cooperation is far superior. When two lions compete, both get covered in scratches and bites and they die of infection. When they work together they can hunt and raise a family. We are always expecting companies to compete when one look at an actual megacorp will show you how much effort they spend on avoiding competition. It's all mergers and acquisitions. Buy your competitors before they are a challenge and add them to your empire (cooperation). Why does every industry merge into a monopoly? Because its far easier to cooperate as a single unit than as separate entities sniping at each other
The pursuit of the ideal free market forces us to adopt such unnatural beliefs and behaviors, and we have to pretend they are just fine.
The ideology that you're talking about should be more properly called "laissez faire", although even that is a misnomer because there's nothing hands-off about the property rights enforcement that underlies all of it.