Can't say I disagree with that sentiment. Like many things what improvements to the player experience such things could hypothetically enable get completely overwhelmed by less noble concerns.

EA, Epic and Ubisoft have all shown that having too much money to throw at a launcher project, that serves only the interest of the publisher, is in the long run a losing proposition, as the team running it will just go completely off in the wrong direction. The Epic one in particular is like missing an open goal from two yards away.