You knew someone would eventually say it... along with layoffs and shrinkflation, all things must be enshitified to make it worse for the user while appearing to make some money in the short-term.
Considering advertisers had pull over potentially objectionable content in other types of media, would you consider advertisers also potentially having a pull over the game's content as well?
That could introduce a new threat to art and freedom in addition to nation state-specific censors.