If I had a dollar for every time I've seen the words "Shareholder Value". Hopefully that particular disease can be kept away for a while.
And why should we let something that harms society remain legal? At the very least society ought to collect on the damages, and a company that's pushed all responsibility for deciding what is and isn't right to do onto the rest of society has no right to complain when society decides it ought to stop.
Of course there are people who want to abolish law in favour of bartering as well, but I think they think you're allowed to hit them in the face for thinking that.