* The noise is very high pitched. Older people simply aren't going to hear it as their hearing naturally degrades.
* The noise is not at all the sounds from an engine. That EV alert noise is throwing away entire lifetimes' worth of training to be wary of nearby engines noises and sirens.
People meme often about EVs pumping out engine noises over the interior stereo system, but honestly that should be played extra loud on the outside for all to hear.