Can someone explain how it can be "faster" than anything else?
I mean faster at filtering data than a python script? Sure. Faster than a database or hand-rolled C code? Only if your benchmarks are misleading.
In other cases, especially in my sector, it's simply that the customer values lower cost over absolute performance.
Of course, not saying you shouldn't be mindful of introducing an O(n^2) algorithm when an O(n log n) can trivially be used, or similar.