Widespread Reports: Google Ads No Longer Accepting Credit Card Payments

There are many others besides this Reddit thread, and have heard the same from several agency friends this morning. A desperate attempt to squeeze that last 1-2% out of a market that has stopped growing?

Subject: Change to billing options for your Google Ads account

Body: Hello advertiser,

We are reaching out to provide you with an important update to your account(s): the billing options for your Google Ads account(s) are changing. Your account(s) have specific payment options and will only be allowed to use bank-based payment methods, which does not include credit or debit cards.

Accepted forms of payment include check or bank transfer via the Monthly invoicing [https://support.google.com/google-ads/answer/2393035] billing method (recommended), or via direct debit for those choosing to remain on the Automatic payments billing method (if available in your region). Because you currently pay via a form of payment no longer accepted, the payment method on your Google Ads account listed below will need to change:

Account name: xxxxxxxx xxxxxxxx xx Customer ID: xxx-xxx-xxxx

You will need to complete this billing change by August 31, 2024 or your Ads account will be subject to suspension. There are no exceptions to this requirement for impacted advertisers. All impacted advertisers will be similarly notified throughout the coming months.

Next steps

The Monthly invoicing billing method is best suited for your account(s) given the flexibility it provides high-growth customers (e.g. access to a credit line, monthly invoices with 30 days to pay, greater control over spend, more reliable). We recommend that your account(s) transition to monthly invoicing to comply with this change. Please note, you are receiving this email as the administrator of this account; however, if this account is linked to a manager account (MCC), the switch to invoicing will need to be completed by the MCC administrator.

Our records indicate that you already have a credit line established with Google or that we are able to create one for you given your existing billing information, which makes this transition seamless. The designated billing contact will be sent a master service agreement (MSA) for the credit line during the first week of July, if you have not accepted this agreement already. After that agreement is accepted, you will receive instructions detailing how to switch your account to invoicing. No need to take any action until that point.

Your specific Google Sales team is aware that you are impacted by this change and is prepared to help you navigate the transition. You can also reach out to Google's billing specialist team here for questions about monthly invoicing.

We thank you in advance for your understanding and cooperation.

Thank you,

The Google Ads Team

You've received this mandatory service announcement email to inform you about important updates to your Google Ads account on Google.