I receive many of these emails every week. Some start with flattery ("I just found your website and love what you are doing. Maybe you can give more value to your readers by linking to a resource here...") and some straight to the point ("I run a three-way link exchange") but they are all SEO scammers.
yeah, there's nothing "curious" about this, just SEO spam
Interesting some people seem to assume they're from the UK. Are they confusing it with Fuller's brewery?