This is a very insightful article, and I'm impressed with how much work the author put into getting something onto the front page of digg. If I were looking for somebody to do effective online PR, I'd be looking for somebody like this.
I think it's somewhat sad that digg is so huge now that it takes so much effort to get people to pay attention to an interesting link, and I'd be interesting in seeing if there were any way to counteract the user fragmentation that occurs as a social news site gets popular. Reddit-like categories seem to be one solution, but it seems more like a band-aid than a total solution.