When they put hidden cameras inside packages to catch porch pirates, plenty of thieves have a decent apartment, big screen TV. They’re not stealing groceries, they’re stealing things to fence.
Deoderant in particular is incredibly profitable because it sells super well on ebay. Just search old spice deoderant on ebay and look at all of the obviously stolen merchandise.
It's funny though, because it kinda creates tons of jobs. the highly incompetent just steal and sell to fencers, the semi-incompetent buy stolen goods and fence them on ebay, and poor consumers get to buy slightly cheaper goods on ebay. the only people who lose are stores elling goods, and consumers who have to ask salespeople to open the locked up merchandise.