AT&T gigabit internet tends to be $1,200 a year and has incredible margins on profitability.
https://investors.att.com/~/media/Files/A/ATT-IR-V2/financia...
Their costs are mostly per line after all and so their cheaper offerings bring down their margins a lot.
Do you have a source that contradicts the number I provided? Because AT&T is getting wrecked right now by every publicly available number which contradicts both the spirit of your comment and explains why they might cut costs for customer support.
Their business wire line just wrote down nearly half of their previous year numbers.
By no metric I know of does AT&T have a high margin business
I said their $100/month line was high margin.
I am saying it is bullshit to refuse to do any better for your profitable customers.
Again their cheapest offering is very low margin but their high end one doesn't have much more costs associated with it.
More expensive customers then turn into pure profit but have a hard time going to a competitor who can't undercut you without the scale benefits you got from your cheap offering.
Also massive tax breaks due to "bringing internet to the masses" which your competitors can't get.