So they're doing their own FLoC?
I turned it off immediately nonetheless. One thing to note though is that the switch doesn't exist in mobile Firefox. And it's not clear to me whether that means the feature doesn't exist at all or that I just can't turn it off?
And, I needed the config entry because I couldn't find any gui option to opt out of it on mobile.
Credit goes to this guy - https://news.ycombinator.com/item?id=40955452
There's always risk in running complex untested software.