Goldsberry was great at the MIT Sloan Sports Analytics conference[1]. The charts really highlight a player's strengths and weaknesses. A quick look at Ray Allen's chart (in Goldsberry's conference paper) shows how much better he is when he goes to his right. Kobe really needs to cut down on those 12-15' baseline jumpers that he seems to favor.
When I look at the graphics from the NYT article, the player whose chart really sticks out is James Harden. His efficiency this year is amazing and a lot of it has to do with shot selection. Most of his shots are 3-pointers or within 8' which are considered the two highest value shots on the court. Some team with a Moneyball style general manager (somewhat common in the NBA from my understanding) will pay him handsomely yet probably still not what his contribution merits.
[1] http://www.sloansportsconference.com/?p=6132
Edit: trivial edit for small error