I'm not sure why because Ryanair looks really good on the scrapers. I bet it drives a lot of business their way.
That is of course until you add all the additional charges.
That is of course until you add all the additional charges.
If you bypass that process they don't make their profit.
Lets say the cost is £35, and thus ryanair makes £5 profit per passenger.
Now lets say someone else comes along as sells the ryanair flight for £30 and has their own "upselling": "Click here to not avoid missing out on our great protection package" etc. Ryanair now is making a £5 loss on each ticket sold, and the reseller is making it instead.