Quit naming projects after endangered species. When people search for "orca", they shouldn't be pointed to random software projects but instead research and advocacy groups fighting for orca rights and wellbeing.
I think that would be a wonderful way of raising awareness.
But fwiw its something I've been thinking about a bit recently. Naming something, parodying something, etc. all siphon off the legitimacy and good will of the thing they're referencing.
Kinda like how Bill Waterson never made Calvin and Hobbes spinoffs, so anyone who experiences C&H does so through the comics first and not ads or shirts or movies. Having those would devalue the comic.
Anyways no real conclusion, other than to be mindful of what you crib & to be offended when big marketing firms try to degrade the Mona Lisa into a Coke marketing vessel.
I liked it when we were at minimum variation. Call it Mega Dolphin or something.