The article is about Google being at its best when it had the least competition. You should read it.
It’s not that Google was created as a monopoly with no competition — there’s a neat little graph about what happened to Yahoo in there! It’s that the experience of using Google and the Google suite was at its peak in their clear & unchallenged market leader phase.
Source: am author
To me, it looks like Google achieved a market dominance because they had a great product, but quite quickly they began practising anti-competitive behaviours and before long the user experience began to degrade.