instacured.com
I've been an avid fan of the HN community for years.
To give back to this community, here's 25% off your visit.
- UCSF trained Doctors - No insurance is required - Zero subscriptions - Get prescriptions at your local pharmacy - Doctor's Note for school or work
Promo Code: 25OFF
I'm the designer and CTO. For any questions, ask me anything!
Thank you so much HN, omer
Ads are already subsidising $20 per visit, with a single 30” video ad. Am I really the only one not on dope? There is no way anybody can charge $ 20,000 CPM for a video ad ($20 per visit, multiplied by 1,000 visits).
Oh, and there’s also no way a visit by a doctor can cost only $39 in the US. These people have hundreds of thousands of dollars of Med school to pay back. Wake up, people!
Our long-term goal is to expand and offer additional services, while keeping our core offering—quick doctor visits—at $19, or ideally even lower in the future. Our three founding doctors aim to make healthcare actually affordable and our future advertisers will subsidize the cost. That is our hypothesis for this startup.
There are numerous telehealth platforms that are on a subscription basis with similar pricing, so it's not unrealistic to have prices such as a $19 visit.
We've been live for a few months, and our 400+ patients have responded positively to the $19 doctor visits.
For instance, please see our happy customers in both respective App Stores:
iOS - 23 Ratings at 4.8 Stars https://apps.apple.com/us/app/instacured/id1665112009
Android - 7 Ratings at 5 Stars https://play.google.com/store/apps/details?id=com.instacured...
If you'd like to grab a cup of coffee and speak with one of our founders to know we're legit, we'd be happy to accommodate that for you.
Looks like we got flagged after your comment, any ideas how to help us with this?
Regarding the business:
- How can you charge only $19 per visit? How short is the visit?
- How much do you expect to charge per thousand ads (CPM)?
1) Our visits are all text-based visits done asynchronously. These visits are easily handled in parallel unlike video-based visits. Generally visits lasts anywhere between 2 to 20 minutes.
2) Ad revenues depend on the industry. For instance, pharmaceuticals, medical devices, and health insurances will all have different monthly pricing where their ad will be shown for every visit.
Regarding point 2) OK for different pricing for different advertisers, but nobody is going to pay $ 20,000 CPM — the amount you would need to discount 1,000 patients who’d like 1,000 short visits at $19 instead of $39. It’s just impossible.
There's plenty of examples where profitable companies today were misunderstood startups in the early days. Here are some examples:
1) Uber - Whose is going to ride in some random person's car?
2) AirBnB - Whose is going to want to show their own bedroom on the internet?
3) Amazon - Bezos was mocked selling books. He built the logistic infrastructure which was the long-term model
Three household names were first underdogs with their own challenges.
On our best day of conversions, being only two months in, if that conversion rate was consistent we would already break even. This is all without even having an advertiser yet.
Is the differentiator the audience your targeting?
Separately, how is it feasible for this service to charge so little?
Btw, I love the idea, and I love the pricing. I’m a huge fan of things that make health care more accessible and affordable.
Over time, ideally our pricing model will get cheaper as ads will subsidize patient costs, so patients win in the end and our patients data is also never shared.
> What’s the Price? > > Our ad supported visit is $19 per visit. Your data is confidential, never shared, and HIPAA compliant.
Why and how is this ad-supported?
We adhere to strict HIPAA compliance so your patient information is never shared with advertisers, now or in the future.
If you'd like an Ad free experience, the price is $39 per visit.