Cloud storage is basically destroyed the market impetus for long-term durable digital storage.

The premise of the article basically is that, because you certainly cannot trust cloud companies to keep your data.

It used to be your only real guarantee of them keeping your data is the fact that exponentially growing storage solutions would make your previous data a pittance compared to newer storage solution capacity.

But I think that's going to come to an end, much like the inevitable end of die shrinks.