I think bootstrapping a device like this into public acceptance will need a gradual approach, given current tech limits in size, weight, and the cross section w/ fashion. People often choose glasses to reflect the personality they want to display (accurate or not) and until the tech allows for this level of personal expression, widespread adoption will be close to impossible.

When I had a Note 2 in 2012, many found its size impractical or embarrassing. Acceptance came through clear utility, not just ubiquity.

For AR glasses to succeed, they need to prioritize seamless functionality. The more obtrusive the design, the higher the utility must be. Focus on a small set of functions— Loads can be done with voice, sound, and a simple visuals like 64x64 pixels. And offer a range of frame styles where the tech is noticeable but no more than an "ah, smart frames" from others.

*Edited for brevity of my run-ons