four of the most successful (perhaps iconic) games in history do not exactly meet your description in any meaningful way: baldurs gate franchise, warcraft franchise, different mmo franchises, diablo franchise.
but let's take your description and apply them to iconic fps over the years:
doom, ok shooty mc shooty goes shootin -- doomguy agrees. but theres a lot more to doom than just shooting.
cs source: nah sorry tactical strategy is not shooty mc shooty goes shootin.
quake world up to quake live/quake champions: nah sorry tactical strategy and fps-chess (duel) is not shooty mc shooty goes shootin.
halo franchise: epic sci-fi campaign story which was differentiating at the time AND tactical strategy -- while it sorta fits your description, it also sorta bucks it in the face because it was praised for its campaign as well as its online play.
overwatch: role-based tactical strategy.
battle royal genre: kinda shooty mc shootin goes shooting, but on hard mode with variance and.. tactical strategy requirement.
i mean the list goes on. reducing the surface area of FPS games historically to just some reddit meme bc it gets a lot of updoots makes me think you do not have a ton of experience playing shooters historically or otherwise (happy to be proven wrong here).
marketing is strong.