Is the endgame some free/cheap tool that abstracts away the entire ad based web economy to the benefit of end users?
Imagine something closer to a super duper smart useful Siri/Alexa that feeds you product recommendations, paid placement, and other ads interspersed with your actual request response.
Hey Siri what temperature is it? It's 45 and going to be chilly today, a North Face jacket might be handy today.. can I recommend you a few models? What's your size?
I mean, what really are ads and dark tactics (like those observed on accommodation booking websites)? They are ways to influence purchasing decisions.
If the decision is offloaded to AI, then logically ways to sway the AI decision will be developed. Such as backroom deals, hidden prompts and rules governing the assessment of the AI in making choices.