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Google were too risk averse with AI.

Should never have led on LLM and not let OpenAI get so big

The one time they _should_ have created a new chat app.

google was leading on LLM, Search just (correctly) didn't want to tarnish their good name with the disaster that putting matrix-multiplied text generation on it would case.

in a sense, google solved this by trashing it's own reputation, so it's not actually a "net" problem that it spews garbage on the result page now.

"We need to integrate generative AI into our search results."

"But that will make the product objectively worse."

"But it's what customers want."

"Is it?"

"It's what clueless investors want the customer to want."

"Fair enough."

I don't think that's quite correct. I have my screenshot from years back when google was "correcting" your query so I asked google what year Marilyn Munroe shot JFK and it said 1962. I'm reasonably sure this is before the transformers paper.

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