How does it look better for a group of teenage girls with parents sitting around the dinner table in a high class, $200/person meal restaurant all staring in their SIII's, glow of Facebook on their faces than them wearing these classes and having at least the appearance of them caring about the food/ambiance?
How does it look worse for the suave business guy with the chiseled cheekbones, reeking of male oils, lotions and other useless crap crashing with his iPad HARD into a lamppost (it moved!)? (saw this a number of times; I bet if you live in a big city you see this daily)
Let's not talk about the, normally vain people, who want to 'experience their music' and thus wear HUGE headphones on the street for high-end sound on their Dark Side of the Moon.
I don't see how these glasses make you look worse than that? Newsflash; you already look like a moron anyway with the electronics you use NOW! What does this do to make it worse? If anything it improves (a few) of the above use cases if executes well (which does not seem to be the idea Google has with it, but luckily we have hackers and I guess they trust them to make it work).