The irony: all this mass consumption is not what makes "the globe" very happy.
How do we solve the "waste" problem?
Step 2. Stop the desire to consume by killing ads.
Heroin addicts I'v known, the ones that lived and the ones that didn't, taught me a whole lot more about our current state of technology than I'd ever bargained for.
Stop making appliances out of plastic that break in 5 years, or with cheap components that the average person doesn't know how or have the ability to fix necessitating a electronic board replacement that costs 90% of a brand new unit.