This is interesting territory for Kickstarter. They've been clear throughout that they'd like to fund specific, time-limited projects, e.g. someone producing a book, and don't allow general fundraising to operate a business, e.g. raising funds to pay a year of salaries and rent for an ongoing business.

There's a way you can squint and call this a specific project, a time-limited "remove ads from PA for a year" experiment. But it sure looks like it's getting close to that raise-general-funds line that Kickstarter claims to not want to cross. In particular, the "costs" of the project that are being funded are entirely notional opportunity costs (foregone revenue), not actual expenses, whereas KS claims to be oriented towards raising funds for actual expenses that are needed to complete projects.

I doubt they'll pull this particular one, even if they determine it does violate their ToS, because PA is too high-profile (and, perhaps, because PA has fans known for being somewhat vindictive). But it seems like they'll have to either do something to prevent more of these kinds of Kickstarters going forward, or else just drop that language in the ToS and agree that anyone can use KS to raise a year of operating funds for their business.