The Gitlab comparison makes it sound more realistic to me. Nobody pays for a subscription to Gitlab, 99% of humanity doesn't know what git is and it is quite plausible that of the remainder 99% don't pay for Gitlab.

Compare that to streaming where at least >20% of the population know what it is and >20% of that seem to pay for streaming as a service. Much bigger market, and being a pirate site seems like it'd give them and an edge in the market because their catalogue would be better than any legal operation.