How would you even build a better version of this geared towards consumers? I don’t see the incentives lining up unless you start charging for the service.
the video explains how honey has the same thing but the cut they give you seems to be tiny - like less than a dollar to users for a $30 commission for them as one example.
i dont know if this is common practice or not but i'm not a user of these extensions personally.
Interestingly, RMN did sue over alleged IP infringement in 2018 [1]
[1] https://ia803106.us.archive.org/8/items/gov.uscourts.ded.656...