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The excluded middle here is a paid tier that nevertheless serves you ads :(

Google was originally fairly egalitarian, OpenAI never was, and never will be. For better or worse.

Streaming services have been introducing ads in their lower paid tiers. It will come eventually.

MS already talks about ads for Copilot

Obviously the future is to train the model with the ads, so that they're indistinguishable from the core of the answer.

I kid, but also hope I'm wrong.

Hm, m$ also runs a few giant adtech platforms, maybe they can just inject tracking code at the source.