I was thinking about this. I think we have an overcorrection right now. People get laid off because of expected performance of AI, not real performance. With copywriting and software development we have three options:

1. leaders notice they were wrong, start to increase human headcount again 2. human work is seen as boutique and premium, used for marketing and market placement 3. we just accept the sub-par quality of AI and go with it (quite likely with copywriting I guess)

I'd like to compare it with cinema and Netflix. There was a time where lost of stuff was mindless shit, but there was still place for A24 and it took the world by storm. What's gonna happen? No one knows.

But anyway, I figure that 90% of "laid off because of AI" is just regular lay-offs with a nice sounding reason. You don't loose anything by saying that and only gain in stakeholder trust.